Social Bookmarking: An Overview

Article Written By: coreyjoels@yahoo.co.uk

Internet world has seen constant innovation in the optimization stream. Optimizers have resorted to a range of techniques to bring their client s websites to the top of the search engines. Over the years, key to success in optimization has been adequate use of contemporary online elements. Presently, social networking sites are massive hits. With rising number of Internet users, social networking sites are gaining popularity across the world. The finest examples are Facebook and Twitter.

Optimizers have now shifted their focus on cashing in on such social networking sites. Social bookmarking is one of the accepted optimizing techniques. And as far as results are concerned, they are really encouraging. Social bookmarking has helped websites gain higher rankings at search engines. In fact, it has helped website gain brand recognition and evolved as a fine marketing tool.

You must be curious what is this social bookmarking after all! First of all, it should not be confused with bookmarking. It s pretty different. Bookmarking is simply adding a link to your favorites in Internet browsers like Firefox, Internet Explorer and Google Chrome. Social bookmarking, on the other hand, is storing a link to website on a social bookmarking website. This means you store link/website online.

Social bookmarking is really beneficial. How? Read on…

The very first advantage of storing a link on another website will help you gain back link to your website. The backlinks with qualitative websites/social networking sites will help you gain natural optimization. The link of the social networking site can be shared with others and it might become viral. Sharing of the link will certainly help you gain massive amount of traffic to your website.

Some popular social bookmarking websites:

Delicious: (also known del.icio.us): The site coined the concept of tagging and overall social bookmarking trend. The website is used for sharing, storing and discovering web bookmarks. The saved bookmarks are publicly viewable, though user has an option to save bookmarks as private.

Furl: It is a free service that helps you maintain critical items that are available online and find them quickly again.

Simpy: Yahoo recently took over this web-based personal and bookmarking service.

Citeulike: It s also a free online service that helps organize reference to academic documents. The information can be shared with others as well.

Connotea: It s a free online reference management service for clinicians, researchers and scientists. Connotea is also known as social citation service.

Digg: It is a revolutionary website that provides social news. The website is loaded with a unique feature that enables people vote stories up or down. It is also known as burying and digging. The stories getting most digging appear on the front page.

StumbleUpon: On the lines of digg, the website allows users to vote webpages, images and videos up and down. The website also allows users not to rate any webpage.

Social bookmarking is undisputedly an important way to manage resources and to ensure that resources are always available to you at fingertips. The gigantic number of social bookmarking websites is pretty good for optimization. However, it s strongly recommended to be cautious while choosing bookmarking options.

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