When you get a new site designed, it is imperative for you to validate your site to see how good does it look and appear to the search engines like Google, Yahoo and Bing. A good organic listing on the search engines will ensure that you get nice organic rankings and tonnes of search engine traffic. A few of you may outsource to search engine companies to work on your SEO campaign. This may be logical given the fact that you do not have any professional acumen of SEO. However, a common sense approach will help you get more out of your site on search engines.

The 5 steps given below are more of the common sense tips that can be followed to make your website look friendly to the search engines.
The first thing to do is to ensure that the title of your web page is not set to a meaningless 'Welcome' or 'New Site' or anything else that conveys little meaning of your business to the search engines. The keywords that you wish to target must be there in the title of your web pages. And this should be one of the essential things that must be done by your website designer to ensure that before the designing project is completed, all the titles across the website are made search engine friendly.

If you go overboard while inserting keywords in the title, there is a likelihood of your attempts being seen as attempts to spam the search engines. Keep the title length below 70 characters and avoid adding more than 3 keywords in the title of the web pages, because this will bring the maximum benefits to you.
Meta tag description is another aspect that needs to be taken care of. Put in meaningful content in the description tag on all the web pages and make sure that the length of description stays below 160 characters. Make sure that the description tag is coined around a couple of keywords and it looks more natural than being considered as SPAM.

Next is the Google Webmaster Tools, and you must enroll in these Google Webmaster Tools to validate your website and track its rankings and backlinks. Signup is very simple, and once you have validated the website you can be sure that your site's credibility has been done a good favor by enlisting it with the Google Webmaster Tools.

The sitemap creation. Your website needs to have an XML sitemap created. Once the sitemap has been done on your site, you must allow the Google Webmaster Tool to visit this sitemap because a sitemap allows your content to be presented in an organized way and will allow easy indexation of site.

In summary, you can see that about an hour of your effort will make sure that your website follows the rules and makes your site friendly to the search engines to enjoy maximum benefits. And if you find all this a bit annoying, you can use a professional SEO company to perform these steps for you while you enjoy your coffee breaks.

Add Your Picture

Article Submitted By: Rajesh Dhawan
This Article Has Been Read 176 Times

---

Remember: The article body, title, author bio and links may not be changed or removed. By publishing this article, you agree to all the terms in our Terms of Service.
Get the HTML for reprinting the article to your site

Rating: Not yet rated

--Choose-- 0 1 2 3 4 5

How Can Healthcare Companies Use SEO In Their Marketing

Good SEO Books

How Hard Is It To Rank High In Bing

What Does SEO Do?

Using SEO specialists to your advantage!

Search engine optimization versus PPC advertising

SEO Service Reporting Expectations

Submitting Your Site to Directories is Crucial to Optimize Your Site

How To Budget For SEO?

How Does Keyword Stuffing Affect SEO?

Why Midlands Based Businesses Need SEO

Los Angeles SEO Providers Help Businesses in Top Internet Rankings

Understanding Some Of The Basics Regarding Search Engine Optimization

How to Do a Directory Submission Manually for Succesful Internet Marketing

Search Engine Marketing - Things You Should Know

---