1. Use the Power of the Internet It's never been easier to build of list of prospects and explode your network marketing business. With the advent of the Internet, marketers are no longer limited by geographical location. In fact, with just a click of a mouse, home business owners can get their message out to millions of people around the globe.

In fact, learning how to market on the Internet is one of the most powerful skill sets a network marketer can acquire.

2. Have an Irresistible Offer Why should someone join your list? What's in it for them? In order to grow your list of prospects, you must develop an offer that makes joining your list a no-brainer.

Whether it's an ebook, video, or the infamous "boot camp", you must show people that you understand their problems and can offer them solutions. When you've accomplished this, growing your list of prospects will never be a problem again.

3. Give First, Take Later It's one of the biggest mistakes that 95% of Network Marketers make - they try to take before they give. Most marketers are so focused on the sale that they fail to establish a relationship of trust with their prospect. The best way to do this is to provide valuable and useful information, and plenty of it before you feel compelled to ask for the sale or the commitment.

Once you show your prospects that you are trustworthy and truly interested in helping them solve their problems, you will have accomplished something that few marketers do - you will have a band of followers who will buy from you time and time again.

4. Ask Them What They Need Here's a novel concept - rather than assuming what you THINK your prospects need, why not ASK them! Too many network marketers think they know what their prospects want and need. But because they never ask, they are way off base most of the time.

I routinely send out surveys simply asking people on my list what they need. I ask about their biggest fears, frustrations, and problems. The answers I get give me a clue into the type of information they need. Once I start offering solutions to their problems, they are mine.

5. Don't Forget the 95% Who Will Never Join Your Business Too many marketers stop short when it comes to taking full advantage of their prospect list. They become hyper-focused on the 5% that will join their business or buy their primary product, and forget about the 95% who never do. Herein lies the killer strategy that makes the top earners so wealthy.

They've learned to monetize their list to the fullest, by becoming affiliates of other great products and marketing these to to their list, as well. It's a win-win situation - your prospects are happy to have potential solutions to their problems, and you walk away with affiliate income.

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Article Submitted By: Bob Bennett.
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