Mercedes Benz is a marque that has throughout the years been associated with luxury and high build quality. When one sees a new Mercedes Benz with it's beautiful lines driving down the road, its easy to forget that like most manufacturers Mercedes Benz have had their ups and downs, some of them quite recently; Mercedes build quality started to suffer in recent years, it came to the point where contract hire and leasing companies became nervous about recommending them. The model that came in for the most criticism was the M Class.
During 2003 Which Magazine carried out a survey and downgraded Mercedes Benz by two categories; they went from being classed as best for reliability, to average. Although in the report, The Consumer Association criticised all the German Manufacturers, saying that they had all declined in recent years. Perhaps what was most surprising is that it emerged that the manufacturer motorists complained most about was Volkswagen.
The BBC's Top Gear carried out a survey in 2004; in which they placed the M Class last out of 142 cars surveyed. Since then Mercedes have been making great efforts to restore their good name and reputation and to once again have the Mercedes Benz name associated with high build quality and reliabilty.
What became known as the world's first car was patented by Karl Benz in 1886. Benz was based in the town of Mannheim, he called his car the Benz Patent Motorwagen. It had just three wheels similar in width to today's bycycle wheels. The ride was bumpy and the passengers were as exposed as much to the elements, as if they were riding a bicycle. Driving at night would have been hazardous, as there were no light on the vehicle.
In the meantime a gentleman by the name of Gottleib Daimler along with William Maybach were also busy inventing a car powered by an internal combustion engine. The vehicle was called the Daimler Riding car. The engine had an upright cylinder from which it derived its name the Grandfather Clock. Daimler called his vehicle a car but it was in fact a motorcycle, the worlds first. With its one cylinder, its speed at full throttle was 13 Kilometres an hour. Neither Benz or Daimler knew of the other's work, even although they were only working about 100 Kilometres from each other.
During 1886 Daimler and Maybach launched their Motorised Carraige, again they installed their Grandfather clock engine which was referred to as high-speed, the top speed was about 18 kilometres per hour, although compared to walking it was high-speed. It was the world's first four wheel car; although Karl Benz had patented his car in the same year, his was a three wheel vehicle. During 1889 Daimler exhibited another car that became known as the wire wheel car, at an exhibition in Paris. It certainly attracted a lot of attention, it is said that seeing this vehicle, is what started the French motor industry.
Karl Benz was by the 1980's also manufacturing 4 wheel cars, in both 2, 3, and 4 seater versions. The stability of the cars were much improved by the system he had developed where each of the front wheels could turn on a different radius
The Velocipide was a 2 seater vehicle developed by Benz in 1894, of which he sold 1200. It was fast for its day, at around 20 kph. His motorized bus which followed was beautifully designed but unfortunatey rather impracticle; wheels were still narrow and with roads more suitable for horse drawn carriages,it soon proved impracticle.
A two cylinder belt driven car was brought out by Daimler in 1896. The two cylinders didn't help much with it's top speed, which was 18 mph. The world's first truck was produced byDaimler, it was a flat bed truck. The fact that it was only capable of 11 Kilometres per hour, didn't stop it being very popular, they were used mainly for deliveries, even Britain imported some of these vehicles. Daimler launced a new goods vehicle, it could transport loads of 500 Kilograms. It was similar in appearance to one of the covered, dome shaped, horse drawn wagons from the days of the wild west.
The Dos a Dos car was launched by Benz in 1899 had a strange seat configuration; it had four seats two would face the rear of the vehicle and two the front. It was however fast at over 35 Kilometres per hour.
When Daimler died in 1990, control of the company passed to William Maybach. A very succesful motor racing driver and businessman, Emil Jellinek told Maybach that he should produce cars that were faster and more modern in design. He also asked Maybach to call his cars Mercedes; his young daughter's name. This is where the name Mercedes, that the cars still carry today, originated.
The early 1990's saw changes at Daimler; the cars were faster and the designs were more modern. The single seater 40 horsepower Simplex repalced the 35 horsepower Simplex, the new version was fast with a top speed of 80 kph. One of these vehicles is said to be the today's oldest surviving Mercedes Benz.
The 18 horsepower Double Phaeton was launched by Benz in 1905,then in 1907 the six cylinder 75 hp Double Phaeton. Its top speed exceeded 94 kilometres per hour, very fast for its day. By now Benz was enjoying success in motor racing, as were Mercedes.
When the First World War started, car production ceased and the factories started producing materials and milatry vehicles, for the war effort. This was also the case in Britain. When the war ended, the German economy was all but destroyed;. Inflation was virtually out of control and there was a severe shortage of fuel, these were very difficult times for Germany. Cars became very expensive to buy; a luxury tax had been imposed on cars and very few people could afford to buy a new car. Nowadays motorists in the UK can aquire a new Mercedes on contract hire, for a monthly payment of around 300, how things have changed.
It is said that in 1924 Daimler made an approach to Benz and proposed a merger but it did not go ahead. However during 1924 economic conditions were taking their toll on both companies and a merger agreement was signed by the parties and was finalized in 1926.
After the war Mercedes launched a sports car, it had two seats and a supercharged engine, the top speed was impressive at over 108kph. In 1927 Mercedes Benz then produced a touring car; they called it the Model S, the Model S was even faster at 160 kph. At the time it was hard to imagine that greater speeds could be achieved but one year later the SSK Sports was launched. It seems strange that it was specifically produced for hill climb racing, because one would have thought that that was quite a limited market. It had an extraordinary top speed approaching 200 kph.
The next really spectacular car produced by Mercedes Benz was the Mercedes-Benz 500K, in 1934. The Special Roadster was the most popular version with long sleek lines, it would still be considered by most today, as a beautiful car. It had eight cylinders and a top speed of 160 Kilometres per hour. It was really very expensive at 28,000 Marks and only for the seriously rich.
The 540K was introduced out as the successor to the 500. It looked very similar but was faster at around 170 kph. Mercedes also launched the Mercedes Benz 770 a luxurious limousine in which many of Germany's top industrialists would be chauffeured. The numbers of each model that were produced was low in those days; only around 120 of this model were manufactured and even in the case of the 540K, less than 120 were made.
During the Second World War Mercedes Benz become embroiled in controversy, with accusations of forced labour being used in their factories. Because Mercedes were part of the German war effort, the allied forces heavily targeted their factories. At the end of the war virtually all their factories had been destroyed. With hardly any machinery remaining and no raw materials available things looked bleak. However by 1948 they had re-started production. 1951 saw the launch of the Mercedes Benz 300 saloon, it was a prestige car and over 4500 were sold. Mercedes also produced the 300S convertible.
The 1950's saw the launch of the famous Gull-Wing 2 seater hardtop, which took the motoring world by storm. Its distinctive Gull-Wing doors opened up into the roof. With the doors open they did look remarkably like a gulls wings, the design was far ahead of its time. Many were sold in America although it really was very expensive, believed to have cost around $10,000 at the time. Nevertheless a very good investment; a 1955 model was sold at auction in Sydney Australia in 2006 for $777,240 Australian Dollars, $720,000 usd. The Gull-Wing was succeeded in 1957 by the 300SL an open sports car also very much in demand in America. It was very fast with a top speed of just under 250 Kilometres per hour.
As far back as 1960 Mercedes were testing vehicles and transmitting the data to a specially adapted vehicle. It may seem strange in the current high tech world of today but the data was transmitted by way of a very long cable running from the test car to the other vehicle, which would drive behind it, hopefully keeping up.
In 1963 Mercedes introduced the 230 SL a sports car with a crumple free zone, the worlds first. It was surprisingly slow compared some of Mercedes earlier sports cars. This didn't stop it being an enormous success; Mercedes sold almost 20,000 of the 230 SL, a far cry from the days when they were selling only a handful of each model. More safety innovations followed; in 1978 ABS was introduced by Mercedes Benz and then the airbag in 1981. Mercedes should be proud of their record in safety and the lives that they have inevitably saved over the years.
The 190E came out in 1982 and in 11 years sold an incredible 638,000.Throughout the 80's and 90's Mercedes continued to sell large numbers of cars and in 1998 Daimler Benz merged with The Chrysler Corporation, effectively a takeover by Daimler Benz and formed Daimler Chrysler. It was not a success and in 2007 Daimler sold 80.1% of Chrysler to Cerberus Capital Management for $7.4 Billion, having initially invested $36 billion in 1998.
Mercedes are now concentrating on their build quality and restoring confidence in the marque and in turn contract hire and leasing companies are confident in recommending Mercedes Benz to their clients. Soon they will hopefully be once again, classed as best for reliability.

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